• Google Analytics 4 - Beginners Training Course 4th April 2024

    Training forbusiness success

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Event Date: 4th April 2024
Event Time: 9:30am to 4:30pm
Event Location: Shropshire Chamber of Commerce
Trevithick House, Stafford Park 4, Telford, Shropshire, TF3 3BA
Ticket Prices: Members: £190.00 / Non Members: £300.00 (Ticket Prices Ex VAT)
Did you know you can get the first place on this event free if you are an All Inclusive member?
This practical one day hands-on course will teach you what you need to know to get the most out of Google Analytics, the free website statistics tool. Delegates should bring their own laptops and ensure they can log in to Google Analytics on the day to get the most out of the course. No prior experience of Google Analytics is required to attend - this is a beginners' course.
The course outlines: 
  • What is Google Analytics 4? 
  • What can you - and should you - measure? 
  • Navigation around Analytics  
  • Tracking of marketing campaigns 
  • Tracking enquiries or sales 
  • Understanding how visitors use your site 
  • Problem-solving case studies 

The key benefits are:
  • Gaining a better understanding of how to measure the performance of your website 
  • Getting a better understanding of who your website visitors are and where they come from 
  • Understanding long term trends in website traffic 
  • Setting up key performance indicators 
  • Identifying areas of website underperformance so that they can be addressed

This course is delivered by Helen Culshaw from Ascendancy - if you wish to find out more please CLICK HERE