It’s been a difficult couple of years or so for companies operating in the leisure, holiday and events industries but Sarah Tennant, the driving force behind Chamber member STAR Your World, says things are moving again and there are much brighter times ahead - thanks to the support of our Chamber and its members.
STAR Your World is a Telford-based business representing Destination Management Companies across Europe, The Middle East and Africa - helping planners organise their events through the extensive experience Sarah has built up over many years. Sarah is a committed Chamber member and values the benefits that membership has brought to her business.
Being a Chamber member
Sarah said: “I am a great advocate of Shropshire Chamber and have been a member for a while now. I like the members’ circuit because it helps you find contacts, people who have a diverse spectrum of talents, trades and services.
“They cover many different industries, so the Chamber is a good reference point, a go-to guide or a main portal if you like to look for a good reliable local business. It means that it’s a great way for me to promote my business and for me to search for a particular service I may be looking for.
“I use the Chamber training programmes and really value that, I’ve been on quite a few courses and have also used the legal advice service - which helped me get through the pandemic and some contracting. When you deal with the Chamber you know you are working with the best team.
“I would recommend anyone to join the Chamber - they were a great help during Covid, keeping us updated and supporting local businesses. They were absolutely amazing!”
Making the right connection
Star Your World pulls all the elements of a trip together and negotiates the best rates for clients in terms of things like hotels, conference centres, restaurants, transportation and activities - all the essential services which go into making an event abroad a success.
Sarah said: “We work within the international events sector and STAR Your World connects businesses planning events with our partners abroad. We have built up a great reputation and have become a trusted source in the industry for people who want to plan events and incentive travel for their companies.
“I have worked in the events industry for 20 years and launched STAR Your World five years ago. The industry was among the very worst affected by the pandemic but I am delighted to say that we are emerging now and are seeing plenty of green shoots of growth.
“People are taking their events abroad again - we are seeing conferences going back abroad and incentives taking place abroad, so we are in recovery and the future looks much brighter now.”