• Uncovering Pain Points and Presenting Solutions - Sales Training 4th June 2026

    Training forbusiness success

Event Date: 4th June 2026
Event Time: 9:30am to 4:30pm
Event Location: Shropshire Chamber of Commerce
Trevithick House, Stafford Park 4, Telford, Shropshire, TF3 3BA
Ticket Prices: Members: £160.00 / Non Members: £260.00 (Ticket Prices Ex VAT)
Did you know you can get the first place on this event free if you are an All Inclusive member?
Use the question funnel to gain insights Into their current situation. To truly understand their pain points. Showcasing your product or service to the qualified leads, highlighting its features and benefits and how it can address their specific needs

Objective: Help salespeople master discovery conversations, uncover deeper customer needs, and present meaningful solutions with impact.

Key Topics Covered:

  • Discovery Call Structure
  • Questioning Funnel: From general to specific
  • Active Listening & Tactical Empathy
  • Identifying Commercial Impact of Pain
  • Solution Mapping: Aligning features to benefits
  • Storytelling and Case Studies that Resonate

Interactive Elements:

  • Partnered Discovery Roleplays
  • Pain-Point Deep Dive Exercise
  • Solution Presentation Clinic: Mini pitch and feedback
  • Customer Persona Review

Outcomes:

Each participant will have a refined discovery script and a mapped solution presentation tied to real client pain points.
 

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