Understanding Your Audience Sales Training 8th July 2025
| Event Date: | 8th July 2025 |
| Event Time: | 9:30am to 12:30pm |
| Event Location: |
ShropshireChamberofCommerce TrevithickHouse, StaffordPark4, test2, Telford, Shropshire, TF33BA |
| Ticket Prices: | Members: £115.00 / Non Members: £200.00 (Ticket Prices Ex VAT) |
| Did you know you can get the first place on this event free if you are an All Inclusive member? |
The ability to understand your target audience is the key to driving meaningful connections and closing deals. The Understanding Your Audience sales course is designed to empower sales professionals with tools and strategies needed to identify and connect with their ideal clients.
This course provides insights into audience research, customer segmentation, and personalised communication techniques. Through interactive learning, case studies, and hands-on exercises, attendees will learn how to uncover the motivations, needs, and challenges of their prospective clients and use this knowledge to create effective sales strategies.
Key Learning Outcomes:
• Audience Identification: Learn how to pinpoint your target market and define buyer personas.
• Research Techniques: Discover methods to gather insights about your target audience and understand their needs.
• Tailored Approach: Understand how to group clients by behaviours and needs, to tailor your approach effectively.
• Empathy-Driven Selling: Master the art of building genuine connections through understanding client pain points and aligning your solutions with their goals.
• Personalised Communication: Develop compelling messages that resonate with your audience and inspire action.
Whether you're new to sales or an experienced professional looking to refine your skills, this course equips you with the insights and strategies to better understand your target audience and clients. By the end, you'll be ready to turn understanding into impact, building trust and driving success with your audience.
This course will be delivered by Pippa Tait.
Key Learning Outcomes:
• Audience Identification: Learn how to pinpoint your target market and define buyer personas.
• Research Techniques: Discover methods to gather insights about your target audience and understand their needs.
• Tailored Approach: Understand how to group clients by behaviours and needs, to tailor your approach effectively.
• Empathy-Driven Selling: Master the art of building genuine connections through understanding client pain points and aligning your solutions with their goals.
• Personalised Communication: Develop compelling messages that resonate with your audience and inspire action.
Whether you're new to sales or an experienced professional looking to refine your skills, this course equips you with the insights and strategies to better understand your target audience and clients. By the end, you'll be ready to turn understanding into impact, building trust and driving success with your audience.
This course will be delivered by Pippa Tait.
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