An award winning Shropshire based business owner has launched a new ebook designed to support the everyday realities of self employment, from client communication and boundary setting to confidence and decision making.

Vicki Wilson, founder of Vicki Admin Fairy®, is a Virtual Assistant and business support specialist working with self employed people and small businesses across Shropshire and the wider UK. Based in the county, Vicki is an award winning business owner and a recognised figure in the UK small business community, including being named as a SmallBiz100 business.

Through her work supporting clients behind the scenes with admin, organisation, and operational clarity, Vicki noticed a recurring theme. Many capable and hardworking business owners were struggling not because they lacked skill or ambition, but because clarity and confidence were being eroded by pressure, overwhelm, and difficult conversations.

That insight led to the creation of Confidence & Clarity: The Self Employed Companion, a practical ebook designed to help business owners navigate the real moments of self employment. Client conversations, boundary setting, pricing discussions, and the quieter confidence wobbles that often go unseen.

The ebook includes a foreword by Jess Littlewood, Group Communications Director at the Theo Paphitis Retail Group and Lead for #SBS Small Business Sunday, reinforcing the importance of strong foundations, clear communication, and confidence in small business.

Inspired by the belief that business success is built on meeting real needs, the companion has been created as a calm, practical resource that can be dipped into as required, rather than read cover to cover.

“I wanted to create something that genuinely helps in the moment,” says Vicki. “When you are self employed, the smallest conversations can carry the biggest emotional weight. This book is about feeling steadier, clearer, and more confident in how you show up in your business.”

The ebook is aimed at sole traders, freelancers, and service based businesses at any stage, and is available now with instant access.

More information can be found here:
👉 https://www.amazon.co.uk/dp/B0G9RZ4ZH3

Vicki continues to support self employed clients across Shropshire and the UK, helping business owners bring clarity, confidence, and calm into their working lives.