Strategic communications agency Be Bold is investing in growth in 2026 following a surge in demand for its integrated PR and digital marketing services.

The journalist-led company, which celebrates its 15th anniversary this year, secured a number of new clients in 2025 with directors saying firms are looking to convert visibility and profile into tangible business wins.

As part of its planned expansion, Be Bold has appointed associate director Sarai Gil, who brings 15 years experience in digital projects and strategy to the 10-strong team based near Newport.  

Managing director Amy Bould, a former business editor with the Shropshire Star, said the expansion in the agency's services reflects a shift which clients are looking for.

"PR and storytelling now play an even more crucial role in how brands achieve visibility online thanks to rise in AI search. The increased use of Chat GPT and AI Mode on Google means many companies who relied on a Google ranking to be seen are seeing visitors to their websites plummet and with that, sales and growth. But our PR expertise can help reverse this.

"We achieved a record-breaking year in 2025 as a result of new contract wins and long-term clients increasing investment with us to deliver integrated PR and digital services."

In the last year, additive manufacturer AMufacture, award-winning constructor McPhillips and the Black Country Chamber of Commerce have joined the Be Bold fold along with renewables specialist CES and Surrey-based Metal Agencies.   

Amy added:  "Our 2025 success reflects the trust organisations place in our strategic approach to communications. Clients increasingly want us to lead on all aspects of their marketing and digital strategy and Sarai's appointment is part of that commitment. We're really pleased to have her on board."

The investment has seen Be Bold expand its digital marketing services to include website development, search engine optimisation, optimisation for AI search, development of client digital channels and business development-focused social media strategies designed to drive brand awareness, visibility and sales for clients.

Sarai Gil, Associate Director, said: "The opportunity to work with a PR agency that truly understands digital is exciting. Be Bold has built something rare – a business grounded in traditional PR excellence but with skill sets which make a real difference to business outcomes."

The agency works with clients across the built environment, agri-tech, aviation, education, legal services and charity sectors, as well as public-sector business support.